01 · Background
A manufacturer of self-adhesive roll labels with B2B customers: wineries, beekeepers and cosmetics makers.
02 · The problem
- Every quote request needed a calculation for shape, material, lamination and number of colors.
- Loyal customers sent the same files again with every order.
- The sales team was stuck on quotes instead of new customers.
“Our customers make wine and honey. Now they reorder their labels themselves, with the same files, in two minutes.”
03 · What we launched
A label calculator
Shape, size, material, lamination and quantity, with the exact price at every change.
B2B customer accounts
Order history, saved files and one-click reorders.
Customer-specific pricing
Negotiated discounts applied automatically for each company.
04 · The result
Two thirds of orders are now reorders placed straight from the customer's account. Email quote requests have dropped by 70%, and the sales team is working on new customers.